So, you're doing Facebook advertising but you don't want to spend more than you need to or not reach the right audience, right? These simple tips and techniques will help optimize your Facebook ads, reduce your ad budget, and improve your ROI.
Digital advertising via Facebook ads, Google or YouTube video ads, etc. can produce lots of rewards for businesses online. Views, shares, and clicks are nice, but really only 1 factor matters: lead generation. In other words, is your subscriber list growing or your phone ringing more often?
It's safe to say that most small-to-medium sized businesses realize that they need marketing and/or advertising to remain competitive today. For those who use advertising, there are some essential questions you should be asking and some basic data that you should be examining. First of all, you need to ask the question "where does my [...]
Lead generation is critical for attorney marketing or law firm marketing. San Diego attorneys and legal firms know they need a nice website and social media presence, but their competitors already have that too. What they need is a digital marketing tool to stand-out and to generate qualified leads online. After all, if you paid [...]
It's easy to get lost in all of the "digital noise" of digital advertising. Here are some tips to make your digital ads stand-out and convert better.