Business owners in San Diego know the impact of video for their business marketing. Online video is watched 5-6X longer, are shared significantly more than other content, and viewers engage with video. But the concept of "build it and they will come" does not apply to videos, online content, or even websites any longer. You [...]
Medical marketing requires a strong online presence to be found by new patients and maintaining relationships with current patients to increase great reviews and referrals. Video marketing does that better than any other marketing strategy.
It's easy to get lost in all of the "digital noise" of digital advertising. Here are some tips to make your digital ads stand-out and convert better.
3 steps to digital marketing success aren't complicated but are critically important. 1) creating great, relevant content; 2) Getting it in front of the right audience (either organically or via paid ads); and 3) Lead generation and capture.
Video marketing is no longer a "back burner" option, but needs to be a primary component of your marketing strategy. You've seen the stats- video is viewed 5-6X longer than traditional content, 1200% more video shares on Facebook than other posts, over 75% of consumers state that watching online video influenced their purchasing decision, etc. [...]