Common Digital Advertising Mistakes That Kill Your ROI


Since organic reach has declined so much on social media, many have begun utilizing digital advertising (Facebook ads, etc) to get in front of target audiences. Here are some common digital advertising mistakes that can kill your marketing ROI, and how to avoid them.

Posted by Dan Harris in advertising, digital ads, digital advertising, facebook advertising, google ads, Home Featured, video advertising, 0 comments

Stop Worrying About The Wrong Things When Making Videos and Focus on What Matters


Since video is expected by people online, we often focus on the wrong things (equipment, staging, etc), instead of what really matters. Engaging your audience, stop continually selling and making TV commercials, build trust and rapport. #VideoMarketing #VideoProduction #VideoCreation #SocialMediaVideo

Posted by Dan Harris in social media marketing, Video Marketing, video production, 0 comments

What You Need To Know About Video Marketing To Be Successful


People creating online videos often focus on things that don’t matter (equipment, staging, camera fear, etc) rather than on what does matter (strategy, marketing, distribution). Stop being paralyzed waiting for the ideal equipment and start making videos that resonate with your audience. #VideoMarketing #OnlineVideo #SocialMediaMarketing #VideoProduction

Posted by Dan Harris in marketing videos, social media marketing, Video Marketing, video production, 0 comments

Why Video Is Such a Valuable Marketing Tool


We know all of the stats about how impactful video can be in your marketing strategy, but did you ever wonder why? We love video because it tells a story and it engages just like a face-to-face meeting. Stop making TV commercials and start telling stories your audience will watch. #VideoMarketing #DigitalMarketing #DigitalStorytelling #SocialMediaMarketing

Posted by Dan Harris in content marketing, Home Featured, marketing strategy, Video Marketing, 0 comments

3 Approaches To Your Marketing- Which One Is Best For You?


As a small business or entrepreneur, there are 3 basic approaches to your marketing, but which is right for you? DIY marketing is the most affordable, but brings a steep learning curve and frustration. Hiring an in-house marketer takes the burden off but can be very costly. Working with a contractor or agency can be the best of both worlds by providing expertise at a fraction of the cost of full-time staff. #DigitalMarketing #MarketingStrategy #DIYMarketing #SocialMediaMarketing

Posted by Dan Harris in digital marketing, Home Featured, marketing strategy, social media marketing, 0 comments