3 steps to digital marketing success aren't complicated but are critically important. 1) creating great, relevant content; 2) Getting it in front of the right audience (either organically or via paid ads); and 3) Lead generation and capture.
All business owners know that your online reputation and reviews from customers, clients, or patients is critical. In fact, Google includes online reviews highly in determining where your business ranks in search. Unfortunately, many business owners live in fear of getting bad reviews and don't know what to do if that should happen. In reality, [...]
You've tried Facebook ads or Google adwords for your business but it's confusing to know how to reach your audience and how much budget you should spend. At our Digital Advertising for Small Business workshop, we will walk you through various ad platforms (Facebook, YouTube, Google, etc.), how to target your audience, and how to [...]