Facebook Armageddon 2018- Not So Much

So, unless you were hibernating last week, you undoubtedly heard all about the big changes for Facebook Business pages. But before we all go underground to escape the “Facebook Apocalypse”, some pretty big names (Jon Loomer Digital, Mari Smith, Digital Marketer, Owen Video, just to name a few) have come out to say this isn’t […]

Digital Advertising-The Only Factor That Really Matters

Digital advertising via Facebook ads, Google or YouTube video ads, etc. can produce lots of rewards for businesses online. Views, shares, and clicks are nice, but really only 1 factor matters: lead generation. In other words, is your subscriber list growing or your phone ringing more often?

How Is Your Advertising Performing? Questions You Should Be Asking

It’s safe to say that most small-to-medium sized businesses realize that they need marketing and/or advertising to remain competitive today. For those who use advertising, there are some essential questions you should be asking and some basic data that you should be examining. First of all, you need to ask the question “where does my […]

San Diego Video Marketing- Video Production vs Video Marketing

Business owners in San Diego know the impact of video for their business marketing. Online video is watched 5-6X longer, are shared significantly more than other content, and viewers engage with video. But the concept of “build it and they will come” does not apply to videos, online content, or even websites any longer. You […]